Google Inc. plans to start selling advertising space in 50 top newspapers, expanding the Internet search engine's efforts to provide services off the Web and making it easier for companies advertising online to also show off their products in print.
A group of more than 100 Google advertisers will be able to place bids for space in newspapers owned by The New York Times Company, Gannett, the Tribune Company, the Washington Post Company and Hearst during a three-month test period, according to news reports.
Google公司計劃向50家頂級報紙出售廣告空間,旨在擴展搜索引擎的網下服務,還能使在線廣告公司更方便地在平面媒體上顯示自己的產品。
據透露,100多家廣告主將在由紐約時報、甘內特集團、先驅集團、華盛頓郵報和赫斯特集團控股的報紙上競購廣告空間。
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